Senior Management Team



  Vicki Bendure, APR

As President of Bendure Communications, Vicki has been working in public relations for more than 20 years.  During that time she has established media contacts throughout the Washington, D.C. metropolitan region as well as nationally and internationally. Recent experience in event strategic communications, media relations and promotions includes the Los Angeles Marathon, launch and oversight of  the Washington, D.C. Marathon, launch of the Washington Mystics Foundation’s anti-obesity program and overseeing media coverage on a Washington Mystics Foundation/Youth Aids Forum with Ashley Judd and Lyfe Jennings. Promotion of additional sports related events and organizations include promotion of the CSC Invitational (bike race), the Washington International Horse Show, Upperville Horse Show, Musket Ridge Golf Club, and the Virginia and International Gold Cup races. Work with not-for-profits includes coordinating, scheduling and holding news conferences around the world with Microsoft on behalf of the International Center for Missing & Exploited Children, overseeing the “green” carpet and all pre- and on-site press coverage for Jane Goodall’s annual gala. Working with Joe Gibbs and his Youth for Tomorrow Charities, Vicki worked to secure national sports press (Sports Illustrated, FOX Sports, etc.), as well as general coverage (“Today”, “Good Morning America”, “CBS Early Show”, USA Today, etc.). Additional work for a wide array of non-profits includes overseeing day-to-day media coverage with regional, national and international story placements . On behalf of sports clients, BCI has secured millions of dollars worth of trade advertising along with reduced rates and has produced powerful media stats and reports which have been effective in closing national and local sponsorships.


  Marcia Massenberg

Marcia is in charge of research and media tracking at Bendure.  With Marcia’s help, clients can track their coverage and see the return on investment derived from working with Bendure.  Marcia also helps clients draft documents, place media buys, implement strategic plans, and distribute press materials.  Prior to joining Bendure, Marcia assisted the public relations department at Lewis Ginter Botanical Garden in Richmond, Virginia, where she updated the website calendar, wrote and distributed press releases, and assisted in the promotion and hosting of events.  Marcia lives in Leesburg, Va.